I don't like shopping for foundations. Quite often it's such a pain to find a match, not to mention, it's a high chance they break me out. My skin has a yellow undertone but many foundations seem to steer to orange if they are warm which is just the worst look, because my skin is still quite neutral warm/bright/red splotches. Just the other day I swatched a lot of L'Oreal and Maybelline foundations at the store and none of them matched (too orange-ish, even light colors). Max Factor didn't have that problem as bad. I still find Lumene's shades the best compared to all other supermarket makeup brands, rarely the lighter shades go orange.
Out of the the next three, Pladerm seems to match the bright yellow in my skintone the best; Lumene is neutral, it matches well the overall tone without highlighting anything specific (warmness or coolness or redness.). The photo makes it look almost grey but it's not true. The Ordinary on the other hand, yikes. The shade is supposed to be "Light Neutral" but I find it looks unnatural on me, kind of steers to... orange. I had to be a lot more careful when trying to blend it on my face. However all of these shades are wearable on me and it also is a personal taste how you want to look and what shades to highlight. Both The Ordinary and Lumene clog my pores/break me out a little.
The Ordinary Serum Foundation 1.2N Light Neutral
Here are some random foundations I thought I would swatch together. The only new one is Lumene's Instant Glow Beauty Serum. As you can see (despite not so good photos - my skin is so red), Canmake's BB Cream is almost exactly the same shade like the discontinued Lumene's Glow Foundation. Their finish and feel is completely different though, Lumene is more liquidy and doesn't have the coverage of Canmake. Both give a very healthy look on my face, as if I had tanned, on a verge of being too dark. Can't be layered because then they become too dark. Missha's Perfect Cover BB Cream in 21 is way too gray to look comfortable, too light as well. Good for all the zombie looks! But honestly it's wearable as a thin well blended layer or mixed with something else. Lumene's Beauty Serum in Light is actually technically too light for me, but because it is so light, sheer and glowy, it works, it just disappears in! I had a sample of the Medium, and when I tried it on my face, it looked so unnatural. Maybe I used too much? This made me do a mistake later however, Lumene's Fresh Skin Tint I also bought in Light - and it is a smidge too light, sadly. Can't be layered at all. The formula is super good anyway and one day I might go for the medium shade!
Canmake Be My Baby BB Cream SPF50
Missha Perfect Cover BB Cream SPF42 PA+++ in 21 Light Beige
Lumene Invisible Illumination Instant Glow Beauty Serum in Universal Light
Lumene Nude Perfection Glow Foundation in 1 Classic Beige SPF15
Missha Perfect Cover BB Cream SPF42 PA+++ in 21 Light Beige
Missha Perfect Cover BB Cream SPF42 PA+++ in 23 Natural Beige
If you ask me, Missha should totally do a shade 22 that would be in between these two, even though they both do blend in nicely and are similar. Still, 21 is too light for me, 23 is better.
Lumene's CC Cream in Light (at least this old version I have) is considerably darker/oxidizes darker than Lumene's Beauty Serum and Fresh Skin Tint in Universal Light shades. So maybe Ultra Light matches Universal Lights from CC line up. I feel that maybe Fresh Skin Tint is a bit cooler/pinker shade and slightly lighter compared to Beauty Serum that leans more yellow. That also could explain why on my face Fresh Skin Tint looks a bit too light. Of course this is just my speculation while staring at my arm swatches. :) None of them lean to orange however and they all look very wearable, neutral shades to light skintones and they are not full coverage so that gives a lot leeway. Still I wish Lumene would do some in between "Universal Light-Medium" shade! Considering I always seem to fall between the shades, maybe I am also shade matching wrong or try to match too critically.
Lumene Invisible Illumination Instant Glow Beauty Serum in Universal Light
Lumene Invisible Illumination Instant Glow Fresh Skin Tint in Universal Light